Marketing Opportunities
Today’s Homeowner delivers results through Custom Marketing Programs and Creative Solutions to make your message stand out. Our trusted content and high audience engagement drives consumers to action, equaling sales for our partners.
Marketing Opportunities
Influencer Media Events
Our Today’s Homeowner Influencer Media Events are the perfect way to enhance your brand’s impact with National News Coverage and Multimedia Exposure. Hosted by top influencers Danny Lipford and Chelsea Lipford Wolf, these events generate 20+ million impressions. We can place your content in top markets of your choice and offer options adjacent to the Today Show, Good Morning America or CBS This Morning in key areas.
Tips for Today’s Homeowner Vignettes
Our custom Tips for Today’s Homeowner vignettes are high-engagement native content pieces that contain helpful advice and tips for homeowners. These pieces organically include a partner’s product along with their logo and slogan. It’s a great way to increase brand awareness without a direct advertising push.
Content Generation
In today’s world, content is king. Our full-service content creation studio, 3 Echoes, can transform your brand with powerful, smart video designed to fit your needs. Nationally known for our home improvement expertise, 3 Echoes experienced staff of video professionals can shoot what you need, anywhere you need it. 3 Echoes enhances brands by turning their unique stories into visually compelling marketing and information tools.
Native Content
Our numerous native content options allow our partners to organically integrate their key sales message into meaningful content that resonates with our audience. Available on TV, radio and our digital platforms, native content allows our partners to reach consumers organically anytime, and anywhere – making it effortless for homeowners to access and get started on their next project or product purchase.
Contests/Giveaways
Offering high consumer engagement and lead-gen opportunities, our contests/giveaways position your brand directly in front of active consumers interested in improving their homes. Contests/giveaways can be incorporated into any or all of the Today’s Homeowner platforms and can be featured as an episode of our popular TV show. It’s the perfect way to make your message stand out and drive sales.
Influencer Campaigns
As a contractor for 40+ years, Danny’s experience and impeccable reputation, combined with Chelsea’s energy and youthful appeal, create the perfect pair of influencers to engage active home-doers of all ages. You won’t find a more trusted team that moves consumers to action and drives product purchases for your brand. Our loyal audience is planning 15 projects over the next 12 months and wants to know the products we use and recommend!